Writer, Creative Leader
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Orangetheory: Mother's Other Day

ORANGETHEORY FITNESS

Together with new mom Gina Rodriguez, we created a new holiday called Mother’s Other Day and challenged other female-founded brands to match our promise to give Moms the Monday after Mother’s Day off—because over half of Moms says Mother’s Day is more stressful than a normal Sunday.

THE TEAM

DIRECTOR/WRITER/creative director-Tony Ciampa